UtilPix
eCommerce

Perfect Image Sizes for Amazon, Shopify, Instagram & More (Cheat Sheet)

The exact image dimensions marketplaces and social platforms expect, and how to resize your photos to match in one click.

UtilPix Team 5 min read

Why image dimensions matter

Every marketplace and social platform has its own preferred (or required) image dimensions. Upload the wrong size and your image might get rejected, cropped awkwardly, or displayed blurry.

The cheat sheet

Platform Recommended size
Amazon listing 2000×2000px (1:1)
Shopify product 2048×2048px (1:1)
Etsy listing 2000×2000px (1:1)
eBay listing 1600×1600px (1:1)
Instagram post 1080×1080px (1:1)
Instagram portrait 1080×1350px (4:5)
Instagram/TikTok story 1080×1920px (9:16)
Facebook link image 1200×630px
Pinterest pin 1000×1500px (2:3)
YouTube thumbnail 1280×720px (16:9)
LinkedIn post 1200×627px

How to resize in one click

The Smart Crop tool has these exact presets built in — pick your platform, and it crops toward the most visually important part of your image automatically (not just a naive center crop).

  1. Open Smart Crop.
  2. Upload your image.
  3. Select a preset (or enter custom dimensions).
  4. Download the resized image.

Frequently asked questions

What happens if I upload the wrong size? Most platforms will either crop your image automatically (often awkwardly) or reject the upload entirely.

Does resizing distort my image? No — Smart Crop fills the target dimensions by cropping, not stretching, so proportions stay correct.

Related tools

Combine Smart Crop with the Background Remover for a clean subject, and the Image Compressor to keep file sizes fast-loading.

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Try Smart Crop

Resize for every platform in one click

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